International Seminar: Stock Markets and Content Marketing with AI

Finance Program BINUS University proudly presents
International Seminar: Stock Markets and Content Marketing with AI

The seminar discusses how content marketing influences stock markets. Content marketing essentially involves the creation and dissemination of content to engage consumers with the final goal of enhancing marketing performance and firm values. This seminar will demonstrate how content shared by firms can affect their stock prices and firm values. In addition to this, this seminar wiil show how firms can deploy generative AI to amplify the effect of content marketing on stock markets. As Binusian, we surely don’t want to miss this opportunity to understand the interesting (yet important) relationship between content marketing and stock markets. Join us in a seminar with one of international content marketing experts: Risqo Wahid, a Doctoral Researcher from University of Jyväskylä, Finland.

Speaker 🗣️:
Risqo Wahid, University of Jyväskylä, Finland

Target Participants 👥:
1. Mandatory for Finance Students BINUSIAN 2026
2. All BINUSIAN (Students and Lecturers)

TIME & VENUE
🎯 : Monday, 13 May 2024
⏰ : 08:00 – 09:30 WIB
📍 : Onsite – B0301 BINUS @Alam Sutera

BENEFITS:
⭐Knowledge
⭐Live Q & A
⭐E-Certificate
⭐SAT Points (for students only)

For further information,
Whatsapp : 08979891855 (Ms. Theresia)

REGISTER NOW 👌
https://bit.ly/BiFest13May24

See you there!